4 Steps to Gauge the ROI of Your Social Media Strategy

Social media marketing was all the rage a few years ago. It’s still the most popular promotional channel for small businesses. According to eMarketer’s Micro Business Marketing Mix Report, nearly 40% of brands rely on social media to boost their brand image and increase revenue. Despite its popularity,  some brands are questioning its effectiveness. AdAge’s […]

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How to Leverage the Marketing Potential of Photo Booths

https://pixabay.com/en/photo-booth-wedding-party-girls-1608658/ If you are looking to hire a photobooth for your next event, this is something you should definitely go ahead with. There is no denying that photobooths have soared in popularity in recent years. They are now commonplace at corporate events, birthday parties and wedding receptions. They can add heaps of fun to your […]

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GBK’s Celebrity Gift Lounge Fosters Influencer Connections: Interview with the Brands

With awards season in full action, businesses are jumping at the opportunity to attend posh events to showcase their products to well-known celebrities and touch base with media figures. GBK hosted the luxurious gift lounge to honor 2017 Grammy Nominees and Presenters. Taking place on February 11 at McLaren and Maserati Beverly Hills, part of […]

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GBK’s Celebrity Gift Lounge Fosters Influencer Connections: Interview with the Brands

With awards season in full action, businesses are jumping at the opportunity to attend posh events to showcase their products to well-known celebrities and touch base with media figures. GBK hosted the luxurious gift lounge to honor 2017 Grammy Nominees and Presenters. Taking place on February 11 at McLaren and Maserati Beverly Hills, part of […]

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Beyond Valentine’s Day: Building a Long-Lasting Relationship for Your Brand

Forget about chocolate, overpriced roses or sexy lingerie… This Valentine’s Day, don’t wait for your boyfriend or your wife to make your favorite dessert. Give yourself a more lasting, more meaningful Valentine’s Day present: the gift of a strong brand. Branding is all about creating a love affair between your brand and your target audience. […]

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Updated on 14 December 2017

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