4 Steps to Gauge the ROI of Your Social Media Strategy

Social media marketing was all the rage a few years ago. It’s still the most popular promotional channel for small businesses. According to eMarketer’s Micro Business Marketing Mix Report, nearly 40% of brands rely on social media to boost their brand image and increase revenue. Despite its popularity,  some brands are questioning its effectiveness. AdAge’s […]

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Updated on 19 October 2018

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